On Sale November 13, 2012
The title, cover, and first printing of book 7 in the Diary of a Wimpy Kid series are revealed today in a major press announcement!
THE THIRD WHEEL is on sale November 13, 2012, and will have a projected first printing of 6.5 million copies. Please see the attached press release for details. NPR broke the news, use this link to see the story. http://www.npr.org/2012/05/31/153920909/june-kids-book-club-pick-diary-of-a-wimpy-kid
PW Children's Bookshelf quickly caught word, and other outlets have picked it up, including bostonglobe.com--more media outlets to follow tomorrow.
Also announced today is a major promotion with BOOK IT! Use link below.
In 1985, Pizza Hut established the BOOK IT! National Reading Incentive Program to motivate children to read more and help them develop a lifelong love of reading. BOOK IT! is a six-month program for students in kindergarten through sixth grade. For more information, visit www.bookitprogram.com. Wimpy Kid is the first branded character used in the program. This is a MAJOR promotion that will hit MILLIONS of children and provide invaluable exposure to a new generation of readers.
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